ISA Introduction Postcard

ISA Introduction Postcard

In preparation for an open house welcoming two new clinics to the same building, Idaho Surgical Associates (ISA) decided to create a collateral piece to introduce their three surgeons to potential patients attending the event. Though initially they thought this would...
Coffeshop Content Strategy

Coffeshop Content Strategy

  Between January and March of 2013, I had the great pleasure of working with my favorite local coffeeshop/music venue on a content strategy. The shop has been a local favorite since their opening in 2009, but they have also struggled to make ends meet–due...
Marketing & Communication Strategy

Marketing & Communication Strategy

In the Winter of 2012, I worked with a team of two other grad students to build a Marketing and Communication Strategy for a local start-up publisher. Since I knew the company personally, I served as the project lead, scheduling meetings with the client, translating...