Coffeshop Content Strategy

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Between January and March of 2013, I had the great pleasure of working with my favorite local coffeeshop/music venue on a content strategy. The shop has been a local favorite since their opening in 2009, but they have also struggled to make ends meet–due significantly to a lack of effective marketing. One of their biggest needs and opportunities is to revamp their online presence with a new website and better leverage of social media.

 

Sample Content Strategy

 

 

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